Custom Virtual Events
Table of Contents
Facts & Figures
Users
5 Million
Average Website Sessions
15 Minutes
42 Seconds
Average Webinar Sessions
28 Minutes
Average Virtual Event Sessions
3.85 Hours
Average Custom Virtual Event Sessions
2.91Hours
Average Hybrid Virtual Event Sessions
2.67 Hours
User Sessions
585K Monthly
1.2 Million Annually
Page Views
1.2 Million Monthly
14.1 Million Annually
Social Media Followers
2.53 Million+
Opted-In Newsletter Subscribers
645K+*
* We have recently optimized our database by archiving users who haven’t engaged with our campaigns in the past 90 days. As a result, we now have a highly focused, targeted database of engaged and active users.
User Location
North America: 52%
Asia: 19%
Europe: 18%
South/Central America: 5%
Oceania: 4%
Africa: 2%
User Institution Type
Academia: (University/College) 30% (1.6M)
Hospital/Medical Center: 25% (1.3M)
Commercial/Industry:
(Biotech/Pharma/Life Science Company): 21% (1.1M)
Private: (CRO, CMO, Research Institute)16% (811K)
Government: 6% (305K)
Other: 2% (112K)
Job Titles
- Clinical Laboratory Scientist/Medical Laboratory Technician/Clinician 7% (356K registrants)
- Consultant
2% (98K registrants) - Core Facility Manager
3% (145K registrants) - Education Specialist 10% (498K registrants)
- Engineer 4% (207K registrants)
- Executive Management 4% (209K registrants)
- Lab Management 12% (611K registrants)
- Nurse 2% (98K registrants)
- Physician/Doctor/Medical Expert 9% (463K registrants)
- Principal Investigator/Post Doc 4% (199K registrants)
- Purchasing/Procurement 2% (97K registrants)
- Research Scientist/Researcher/Scientist 22% (1.1M registrants)
- Student 13% (662K registrants)
- Other 7% (360K registrants)
Content Categories Trending Articles / Webinars / Virtual Events / Users
Health & Medicine: 11,445 / 5,446 / 406 / 830,753
Cell & Molecular Biology: 4,964 / 960 / 100 / 461,448
Technology: 4,675 / 455 / 65 / 410,769
Genetics & Genomics: 3,495 / 692 / 85 / 303,805
Microbiology: 3,501 / 613 / 58 / 277,371
Neuroscience: 3,951 / 464 / 44 / 298,820
Plants & Animals: 3,906 / 154 / 16 / 336,532
Earth & The Environment: 4,127 / 73 / 15 / 216,910
Cancer: 2,884 / 726 / 89 / 505,293
Clinical & Molecular DX: 3,067 / 744 / 117 / 325,861
Immunology: 2,717 / 830 / 90 / 239,250
Chemistry & Physics: 3,457 / 154 / 38 / 421,677
Drug Discovery & Development: 2,688 / 590 / 83 / 305,049
Space & Astronomy: 2,662 / 10 / 1 / 151,398 / 180,353
Cardiology: 1,947 / 146 / 33 / 271,615
Cannabis Sciences: 1,338 / 198 / 24 / 171,228
Target your audience with ease!
Use Labroots’ comprehensive Audience Selection Form.
Hosting a Virtual Event With Labroots
When we say custom, we mean custom. The unique features available for your Virtual Event are nearly endless, but let’s start with the basics. Each custom virtual event is hosted on a powerful virtual event platform* in HTML5 and fully supported on all mobile devices. We work closely with your team to ensure the event branding, design, and tone fit your vision. While Labroots offers a variety of templates to help get you started on designing your company’s virtual experience, our in-house design team is also here to take your vision and make it come to life.
It takes a village to go virtual. Let Labroots help you make your virtual event an interactive and engaging experience The immersion starts with your own microsite and registration page housed on the Labroots website; from here, we walk with you in designing your event space with features like event lobbies, auditoriums, virtual learning interactive labs, poster halls, and networking lounges. Whether you’re trying to emulate a physical trade show experience, a company event, a national sales or executive meeting, or showcase your products and technologies, you can explore the feature list below to help visualize your future virtual event. *Our events use the Chati virtual event platform.
*Our events use the Chati virtual event platform.
Custom Virtual Event Features
- Auditorium
- Customized Rooms (Various Templates Available)
- Live Surveys/Polling
- Networking Lounge
- Virtual Laboratories
- Education/Learning Center
- API Integrations
- Courses
- Live Video Chats
- Poster Hall
- Exhibit Hall
- Virtual Booth Builder
- Photo Booth
- Agenda Builder
- Attendee Tracking
- Custom Animated Avatars
- Agenda Builder
- Networking Hub
- Round Table Networking
- Photo Gallery
- Leaderboard/Gamification
- ChatiConnect or Zoom Room Chats
- Continuing Education (CE) Credits
- Welcome Videos
- Multiple Languages
- Virtual Streaming Support*
- Job Fairs
- Entitlement
- Customized and Automated Reporting
- Black- and Whitelisting
* Going hybrid? Need onsite support? We've got you covered! Our experienced production managers provide onsite assistance and coordinate with audio/visual teams to ensure seamless virtual streaming for your hybrid event.
Here’s why you should host a virtual event with Labroots:
Turn-key service and support
Real-time ROI tracking for measured success
Cost savings with greater reach
Deeper and more frequent connections
NEW Carbon Calculator
You can now add a carbon calulator to your event microsites, showcasing the environmental savings attendees accumulate by choosing virtual.*
*Request a demo to talk about your next event and how to incorporate Labroots' carbon calculator.
Ready to
transform
your event?
Custom Virtual Event Examples
Click on a category below to view corresponding virtual event images.
4th Annual Gene & Cell Engineering Virtual Summit
GenScript
This summit featured a photo gallery with event highlights and gamification, including a leaderboard and hidden icons throughout the event. The exhibit hall hosted six virtual booths, providing detailed insights into various products and services. Additionally, the networking lounge offered region-specific chat rooms for targeted interactions, and an in-event survey collected valuable attendee feedback.
The Future of Biomedicine
Sartorius
This Sartorius virtual event featured an exhibit hall with two virtual booths, providing attendees with the opportunity to explore innovative products. An in-event survey collected valuable participant feedback, while our virtual briefcase was pre-populated with essential content.
Antibody and Cell Therapy Development: The Life of Single Cells on Beacon® Platform
Bruker
This event provided attendees with a virtual briefcase for easy access to valuable resources and an interactive poster session. Additionally, the event featured a private messaging system, facilitating direct communication between participants and experts.
3rd International Biosecurity Virtual Symposium
ABSA
The 2024 ABSA Biosecurity virtual event used inline templates and scrolling marquee messaging to deliver timely updates and information to attendees. It also provided a networking lounge with a text chat board and a comprehensive resource center offering a variety of documentation, including flyers and abstracts.
The Future of Scientific Conferencing
NIH
This NIH virtual conference featured an interactive poster hall with pre-recorded poster presentations, allowing attendees to explore cutting-edge research at their own pace. The networking lounge offered matchmaking and various chat boards to facilitate discussions. By using our carbon calculator, attendees could explore our commitment to sustainability and measure their environmental impact.
Every Day Counts Virtual Summit 2023
U.S. DEPARTMENT OF TRANSPORTATION
This 3-day event brought together 2000 nationwide attendees from throughout transportation groups and agencies to highlight innovations and strategies integral to the future of highway projects in the United States. With each day covering something new, this event proved effective in disseminating important information to a geographically diverse audience.
Regional Meeting
FENS
The Federation of the European Neuroscience Societies (FENS) hosted a completely interactive and innovative virtual conference, with participants from all over the world. From language translation, to timing, to attendee interaction, FENS Regional Meeting truly exemplified a successful global event, gone virtual.
Instrumentation Laboratory
WERFEN
Offered at various time zones to accommodate attendees from around the world, Werfern’s Instrumentation Laboratory offered a virtual workshop, encompassing customized roundtable discussions, and other components to keep attendees intrigued.
Virtual Pain Summit 2024
EFIC
This virtual summit featured inline spaces for interactive sessions and presentations, allowing attendees to easily navigate through the event. Attendees also benefited from the "My Agenda" feature, enabling them to personalize their schedule and keep track of key sessions and activities.
For the Love of Digital PCR 2024
Thermo Fisher Scientific
This Thermo Fisher Scientific virtual event featured an interactive poster hall, where participants could showcase their research. The education center and virtual booth provided details and product information, while the virtual lab offered a hands-on experience with digital PCR technologies and applications.
Precision Medicine in Solid Tumors
DIACEUTICS
Taking the holistic approach, Diaceutics created an event aimed at communication and education. This event took a forward approach to attendee engagement and education. Expert speakers covered the latest advances in targeted therapies with interactive Q&A sessions and a curated poster session facilitated professional networking.
MJ Unpacked - Midwest Cannabis Markets
JAGE MEDIA
This national event showcased hundreds of Cannabis CPG brands, and prompted collaboration with retailers, manufacturers, and investors. The Labroots platform acted as a liaison to encourage these conversations in a virtual setting.
The Power of Comprehensive Genomic Profiling Testing
Illumina
The Illumina ‘Power of Comprehensive Genomic Profile Testing’ virtual event features topical chat forums, allowing attendees to engage in discussions on the latest advancements in genomic profiling. Attendees also benefited from day-of event support, ensuring a seamless and informative experience.
25th National Conference on Mental Health Services Research
NATIONAL INSTITUTE OF MENTAL HEALTH
Having brought together leading mental health services researchers, clinicians, and advocates, the Labroots platform acted as a common meeting place to further the discussion on mental health care improvement. Various keynote presentations and plenary panels made this event truly interactive.
Virtual NSM
CASTLE BIOSCIENCES
This National Sales Meeting offered attendees an engaging week, filled with surprises to keep things entertaining. Attendees were equipped with their own customized briefcase, with personalized schedules.
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65th Annual Biosafety and Biosecurity Hybrid Conference
ABSA INTERNATIONAL
With the goal of gathering biosecurity professionals in one place, ABSA’s hybrid symposium was set up for success, equipped with a Labroots’ Production Team member onsite to ensure virtual and physical event components acted as a seamless unit.
Influential Companies Go Virtual With Labroots
Event Process
From purchase to event launch, what to expect:
- Dedicated Production Manager, Creative Lead, and Marketing Lead
- Weekly scheduled meetings to build out your Microsite (event registration page), customize your virtual event venue (complete with templates and full customization), Speaker Coordination (including correspondence, content management, virtual studio recordings, Test and Training sessions, and more!
- Develop and finalize event scripts and run-of-show
- Conduct a final event walk-through
- Launch your virtual event!
Production Team
A project manager and team are specifically assigned to make your vision into a reality on the Labroots platform. We will build the virtual microsite, venue, rooms, and more - providing real-time reporting access so you can stay on top of your event and its metrics. With Labroots' production team at your side, the creation and support for your event will be well taken care of.
Creative Team
Whether it's designing your microsite registration page, custom booth, or interactive virtual lab – we understand the nuances of online engagement and the ROI challenges that face us all. With an average of 10+ years of expertise in virtual event design our experienced, multi-faceted, creative team can help achieve the perfect look for your virtual event.
Marketing Team
Turnkey marketing solutions are guaranteed to ensure event registration and attendance from the perfect, targeted audience, no matter the scientific field. By becoming part of the world’s largest scientific conference series, your company will be introduced to new customers and generate high-quality leads. Coordinating and collaborating with Labroots every step of the way, your event, its marketing, and all other components will be seamless.
While we are full-service, creating copy and materials for you, you can collaborate with us to build your perfect marketing plan with:
1. An Audience Selection Form that finds the perfect Labroots email database to promote your custom virtual event and ensure content is marketed to the right audience.
2. A Custom Virtual Event Email Form to take advantage of Labroots expansive email list. Supply your own content, or a member of Labroots will help you create it.
3. A Custom Virtual Event Social Media Form to choose from 16 of Labroots category-based social media pages, targeting a more niche demographic for increased custom virtual event attendance and engagement.
Full Service
Labroots Custom Virtual Event Packages
We understand virtual events aren’t one size fits all, so we’ve designed three different packages to help you narrow down your event needs. Labroots custom virtual event packages vary based on the amount of content that your company intends to share and whether you’d like to share everything during a 1–2-day event or an ongoing event.
Persistent Virtual Events
Let’s start with the crowd favorite - The Labroots Persistent Virtual Event. A Persistent Virtual Event with Labroots allows companies to showcase products and research on an ongoing basis. Whether it’s additional webinars or a mini-event launch, content can be added throughout the year, with each added webinar marketed to target audiences for optimal event attendance.
How it Works:
Choose a webinar pack, find your speakers, and we will do the rest! From assigning a project manager, designer, and marketing expert to getting your event created and webinars scheduled, our goal is to make the process as easy and streamlined as possible.
Persistent Virutal Events Include:
Choose from a variety of event templates or have the Labroots design team create an event space for you based on an image or physical office space. Designs for your main event are branded specifically to your event and include, if applicable, the necessary banners in varying dimensions for all event promotions.
- Email Blasts x 5 (20,000 cap)
- Social Media x 6 (Facebook & X), 1 x (LinkedIn)
- Banner Ad x 1 month
- Newsletter Posting & Banner Ad (2 WAVE + 2 Trending Newsletters)
- Press Release
Scheduled Virtual Events
The Labroots Scheduled Virtual runs much like a physical event, with a specific date(s) and time(s). Scheduled Virtual Events run for 1 day (additional days can be added at cost), can be archived in your content library, and are available on-demand for 12 months.
Scheduled Virtual Events include:
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The event launch includes scheduled meetings with an assigned project manager, helping to ensure the event reflects your company’s brand message and highlights your product and/or service adequately.
-
- One Project Manager
- One Lead Designer
- One Lead Marketing Expert
-
Choose from a variety of event templates or ask the Labroots design team to create an event space based on an image or physical office space. Designs for your event are branded specifically to your event and include, if applicable, the necessary banners in varying dimensions for all event promotions.
-
- Email Blasts x 5 (20,000 cap)
- Social Media x 5 (Facebook & X), 1 x (LinkedIn)
- Banner Ad x 1 month
- Press Release
- Newsletter Posting & Banner Ad (2 WAVE + 2 Trending Newsletters)
Half-Day Symposiums
More than just a couple of webinars, but not quite a full event - The Labroots Half-Day Symposium. A Labroots Half-Day Symposium provides a much smaller targeted virtual event that only runs over the course of the morning, afternoon, or evening. The Half-Day Symposium has all the perks of a Scheduled Virtual Event, including a full-event build-out, with less overall content.
Half-Day Symposiums include:
-
The event launch includes scheduled meetings with an assigned project manager, helping to ensure the event reflects your company’s brand message and highlights your product and/or service adequately.
-
- One Project Manager
- One Lead Designer
- One Lead Marketing Expert
-
Choose from a variety of event templates or ask the Labroots design team to create an event space based on an image or physical office space. Designs for your event are branded specifically to your event and include, if applicable, the necessary banners in varying dimensions for all event promotions.
-
- Email Blasts x 5 (20,000 cap/email)
- Social Media x 3 (Facebook & X), 1 x (LinkedIn)
- 1 Month Banner Ad on Labroots.com
- 2 WAVE Newsletter and 2 Category Specific Trending Newsletter Postings & Banner Ads
Mini Custom Virtual Events
If you’re looking for just a taste of the virtual event experience, consider some of Labroots’ basics event options.
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The Webinar Event Package Includes
- One Webinar
- Two Hour Event
- On-demand for 12 months
- Microsite/Registration Page
- Three Animated Avatars
- Virtual Event Venue
- Lobby/Entry Point
- Virtual Booth
- Auditorium
-
Marketing
- Email Blasts x 5 (20,000 cap/email)
- Social Media Posts x 3 (Facebook & X), 1 x LinkedIn
- 1 Month Banner Ad on Labroots.com
- 2 WAVE Newsletter and 2 Category Specific Trending Newsletter Postings & Banner Ads
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The Virtual Lab Event Package Includes
- One Webinar
- Two Hour Event
- On-demand for 12 months
- Microsite/Registration Page
- Three Animated Avatars
- Virtual Event Venue
- Virtual Lab
- Auditorium
- Lobby/Entry Point
-
Marketing
- Email Blasts x 5 (20,000 cap/email)
- Social Media x 3 (Facebook & X), 1 x (LinkedIn)
- 1 Month Banner Ad on Labroots.com
- 2 WAVE Newsletter and 2 Category Specific Trending Newsletter Postings & Banner Ads
Do-it-yourself
Self Service Virtual Event Packages
For 17 years, Labroots has been fine-tuning what it looks like to host and produce virtual & hybrid events. Along the way, we have developed a variety of advertising opportunities for companies in life sciences, clinical diagnostics, healthcare, and medical industries. Now, Labroots offers more than ever through our partnership with Chati, a flexible, highly scalable virtual event platform that allows for the creation of unique, effective, and memorable online events.
We know that every event is different and not one size fits all, so we’ve put together a few plans full of features and services to suit everyone’s needs.
Basic
1 Day Live Event & 6 Months On-Demand
Microsite/Registration Page
6 Months On-demand
Unlimited Live Days
Unlimited Content
4 Event Spaces (Event Entry/Lobby, Auditorium, Exhibit Hall/Resource Center, Networking Lounge)
Webinar Integration (Zoom, Teams, GlobalMeet, ON24, Webinar.net, Webex)
4 Hours Platform Training
Basic Support (email)
Up to 2,500 Registrations
3 Admins
5 Unique Event URLs
Platform License
Hosting
Branding
Professional
1 Day Live Event & 12 Months On-Demand
Microsite/Registration Page
12 Months On-demand
Unlimited Live Days
Unlimited Content
5 Event Spaces (Event Entry/Lobby, Auditorium, Exhibit Hall/Resource Center, Networking Lounge)
Webinar Integration (Zoom, Teams, GlobalMeet, ON24, Webinar.net, Webex)
6 Hours Platform Training
Pro Support (email and chat)
Up to 5,000 Registrations
5 Admins
10 Unique Event URLs
Additional Event Space
Block/Allow Listing
Gamification
Surveys
Video Chat
Enterprise
2 Day Live Event & 12 Months On-Demand
Microsite/Registration Page
12 Months On-Demand
Unlimited Events
Unlimited Content
Unlimited Event Spaces
Webinar Integration (Zoom, Teams, GlobalMeet, ON24, Webinar.net, Webex)
8 Hours Platform Training + Dedicated Production Specialist
Enterprise Support (email and chat)
Up to 10,000 Registrations
15 Admins
35 Unique Event URLs
Matchmaking
Entitlements
CRM Integration
API Configuration
Continuing Education Credits
By participating in some of our virtual events and webinars, you can earn Continuing Education credits. Each event offers different educational credits based on the content of the event and the eligibility of the presentation. Please see below for the types of CE’s offered.
Professional Acknowledgment for Continuing Education (P.A.C.E.)
All laboratory professionals who are licensed or certified need continuing education (CE). Some employers also require CE in addition to or in place of those requirements. This includes all Medical Laboratory Scientists, formerly Clinical Laboratory Scientists or Medical Technologists (known as MLSs, CLSs, or MTs); all Medical Laboratory Technicians, formerly Clinical Laboratory Technicians (known as MLTs or CLTs); and some Phlebotomy Technicians or PBTs. Typically, they need 12 contact hours per year to meet most requirements. Labroots is an approved provider of P.A.C.E. CE credits through the ASCLS. P.A.C.E. CE credits are acceptable in all states and countries except for Florida, USA. We are an approved provider of Florida CE’s through the State of Florida CE Broker. P.A.C.E. CE credits are available during the presentations enduring (on-demand) period and expire after one year from the date of the live broadcast.
Continuing Medical Education (CME)
Continuing Medical Education (CME) credits are essential for medical professionals to maintain their licensure and stay updated on the latest advancements in their field. These credits are obtained through educational activities which are developed and reviewed by experts in clinical areas, designed to sustain, develop, and increase the knowledge and skills necessary for optimal patient care. CME is a cornerstone of lifelong learning for healthcare professionals, ensuring that their expertise remains current and effective.
Continuing Professional Development (CPD)
Continuing Professional Development (CPD) credits serve as a quantifiable measure of engagement in professional learning and skill enhancement activities. These credits are accumulated by participating in various educational experiences, ranging from formal courses to informal training sessions, and are essential for professionals to maintain their licensure or membership in certain regulatory bodies. CPD credits demonstrate a commitment to continuous personal and professional growth, ensuring that individuals remain knowledgeable and competent in their respective fields.
Continuing Education Unit (CEU)
Continuing Education Units (CEUs) earned through NSGC-approved educational opportunities will be accepted by the American Board of Genetic Counseling for purposes of Genetic Counselor recertification. Labroots works with the NSGC to provide Category 1 CEUs. The NSGC grants a CEU for all educational programs with content targeted specifically to genetic counselors (10 hours of presentation are equivalent to 1 Category 1 CEU). Following the CEU approved presentation, an attendee will be required to take a quiz of the presentation and pass it (pass no-fail), as well as fill out an evaluation and submit a $25 fee, to receive their CEU certificate. These certificates are processed and provided by the NSGC. A CEU credit is available during the presentation enduring (on-demand) period and expires after 2 years from the date of the live broadcast.
American Association of Veterinary State Boards Registry of Approved Continuing Education (RACE)
Veterinarians must certify that they have completed a certain number of hours of approved continuing education to renew their license to practice veterinary medicine. Typically, they need 36 hours per year to meet requirements. Labroots is a provider of R.A.C.E. through the American Association of Veterinary State Boards (AAVSB). Following the CE-approved presentation, an attendee will be required to fill out an evaluation of the presentation to receive their CE certificate. These certificates are processed and provided by Labroots. R.A.C.E. CE credits are available during the presentations enduring (on-demand) period and expire after one year from the date of the live broadcast.
